For 30 years, the video game industry has been a leader in player safety. 

That leadership stems from continually improving our policies and services in support of creating spaces that are positive and welcoming for everyone. The video game industry is committed to a multidisciplinary approach to help protect players online.

Codes of Conduct

Guidelines and community standards establish acceptable behaviors.

Human Oversight

Trained individuals help moderate conduct and content in gaming environments.

Parental Controls

We provide parents and caregivers with comprehensive information and tools they need to decide which gameplay experiences are appropriate for their children.

Partnerships

Video game developers, publishers and platforms collaborate to promote trust and safety in the player experience.

Player Controls

The video game industry empowers players with the tools and information necessary to manage their gameplay experience on screen.

Promoting Positive Play

Video game communities benefit from environments that encourage sportsmanship, camaraderie and mutual respect.

Technology

Advanced technologies help prevent harm before it happens.

Our member companies are constantly evolving and improving their efforts to help keep players safe.

Many factors go into a company’s decision about how to achieve trust and safety. There is no “one size fits all” approach. These case study’s represent a sampling of the work being done by the ESA’s members.

  • Codes of Conduct

Ubisoft

Ubisoft created a global Code of Conduct for its entire network.

  • Codes of Conduct

Activision Blizzard

Activision observes a franchise-wide Code of Conduct for Call of Duty focused on three core pillars.

  • Codes of Conduct

Nintendo

A clear set of Community Guidelines that outline the expectations for players when engaging with Nintendo products, services or events.

  • Partnerships & Collaborations

Riot/Ubisoft Collaboration

Ubisoft and Riot announced a technological partnership through the “Zero Harm In Comms” research project.